Brand Launch Team Photoshoot for Clearwater Hairstylists
Launching a brand as a hairstylist is more than just having a logo and posting photos of your client’s hair. Potential clients want to get a feel for your personality, client transformations and the services you offer. Your visuals should tell the story of what clients can expect while working with you, and draw them in to want to learn more.
That’s what we did with Angelica and Courtney for their new brand Kindred Hue. They have been hairstylists for 11 years, and now want to attract and train new hairstylists to their salon in Clearwater, FL.
Their brand’s vibe is beauty and fashion focused, powerful businesswomen, fun, flirty, feminine. We captured images of them with hair tools, fashion magazines, fun editorial poses, and shots with their new brand’s name and mantra on papers (holding the papers, collages, stepping on them, etc). When you’re launching a new brand, it’s important to include messaging that aligns with the brand, like your core values, your go-to sayings and phrases that will catch your potential client’s attention.
Their color palette was black, white, blue and burnt orange, and it created a cohesive and bold color palette for the brand.
This was such a fun shoot!
Checkout how they used their new brand photos to launch the brand on IG.
If you’re planning to launch your brand for 2026, check out my pricing and packages, and get in touch to plan your next move!
