Brand Photoshoot for Course Launch for Brand Photographer
Launching a course in 2026? You’re likely creating tons of slides and resources for your students, and you know stock photos don’t create a personal connection, a brand photoshoot and video shoot is the right move. You also need images for sales pages, e-mails and social content to promote the course. That’s what we did for Ashley Jean Creative for her upcoming course for photographers.
Ashley reached out to update her brand photos since her last brand shoot a year ago. I flew to Washington DC to shoot with her at Lair The Studio. It’s a gorgeous neutral study with luxury furniture and vibe. The natural sunlight was stunning, but we used flash for bright, sharp images and b-roll videos. Her brand’s vibe is elevated but warm and chic. I curated a moodboard that felt editorial, warm and chic and a shotlist that reflected the imagery she needed for her course slides and promo content.
If you’re planning a course launch, here’s a shotlist you can customize for your brand:
Coming Soon printouts
Detail shots of your props like laptop, books, jewelry
Both horizontal and vertical images that can be used across various platforms
Images with white space, to add text and graphics
Various poses looking at the camera and away to add text for carousels and graphics
Celebratory images for the course launch, welcome e-mails, thank you pages and more
See how we brought the moodboard and shotlist to life:
If you’re planning to launch a course, and need visuals for your sales page, inside the course, promo e-mails and social content, let’s work together! Checkout my brand photo and video packages and pricing, and get in touch to get your session on the schedule. I’m willing to travel to you!
