Brand shoot with St. Pete artist, Candace Wiant in downtown Tampa

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I had the absolute pleasure of working with Candace Wiant, a local St. Pete artist! She is so talented and super sweet! I wanted to share some photos of her brand shoot with you. It was so much fun capturing her work.

During a brand shoot, I encourage the creative to interact with their work. To think about selling their product or service, and what that feels like. It sets them at ease, makes them excited and more comfortable posing during the shoot. I also love capturing candids, as it makes the shoot look more natural and have a lifestyle feel. No stiff poses over here!

Candace also gifted me the most stunning handmade holiday cards!

We shot just at sunrise, so the sunlight was soft and easy to shoot beautiful, bright images in downtown Tampa. Take a look at more photos from the shoot below, and be sure to follow Candace on Instagram to see more of her gorgeous work.